1.5 Million Blackjack Invitational High-End Direct Mail Invitational
Client: Bellagio® and Aria® Las Vegas
This was a high-end direct mail blackjack invitational for Bellagio and Aria of Las Vegas inviting high-roller casino players for blackjack tournament. This event was themed American football. Design pieces include event logo, packaging, mailer. Design have also been applied to eblasts, landing pages, secondary print collateral like welcome letters, signage (both print and digital), and it has also been used as a reference for interior decoration. Production techniques include blind registered deboss, silver and green foils, and hand-assembled pieces.
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Credits
Art Direction and Design: Trish Durden
Copywriting: Shannon Sarver
Midnight / One Drop / Bloom / Curious / Moonshine / 200k Baccarat / Winner Take All / Big Game LIII / Chairman in NYC / 1.5M Blackjack / Big Game LII / Blackjack / Healthcare Leaders / NSB Business / Ready & Able / Healthcare Chronicle / Year of the Dragon / E Series / Eastern Caribbean / 5 Days / NSB Mortgage / New Venues / Art-O-Mat / Pack for Mischief / New Venues Light / Treasure Hunt Bunny / Summer Games